Creating social media ads and using them in the right way is the best method of earning money. Now, this feature is even available in social media apps. Yes, you can easily create social media ads that add a good amount of money to your pocket. Creating social media ads requires technical skills like where and how to tackle a viewer, where to push the ads button etc. And one must be perfect in these skills. If you are a newcomer in this field, then don’t worry, this article will surely help you out. You are going to find out how to create social media ads on various platforms like Instagram and Facebook etc.
How to Create Social Media Ads?
1. How to create ads on Facebook?
Creating an ad on Facebook is very easy. You just need to have a little knowledge about it before we start. There are some points which you know before creating an ad on Facebook. The first thing is it takes zero investment to create ads on Facebook. And in case if any invalid activity is noted on your page then your ads may get banned or also in case if you don’t put any content on the page for a longer time. Now, let’s jump to the original method.
- Create an ads Ad unit
So the very first thing is to open your ads account and create a creative Ad unit. Ad unit allows you to choose fonts, color, size, and corner style of your ads. You can also create a channel for tracking your ads via Ad unit. Text and display ads are much better than those of in-articles ads.
- Install HTML app
Now you need to install a static HTML app. It is a very important step because adding HTML is a must for creating ads code on your Facebook page. Also, it helps to add your Java script, custom HTML, CSS, etc to your Facebook page in which you are creating ads. For this firstly install static HTML and go to the HTML page. There you will find the option of add static HTML to a page. Click on it. Now you will be taken to a new page from which you have to select which Facebook page you want to add the static HTML. Now choose the required page and press on Add Page Tab.
- Add ads to Facebook page
Now when you finally reach this step, a new tab will be added to the slide bar of your page. Press that new tab and you need to remove the sample content from there, remove it. Copy the ads code you have created and copy it on that tab. You can also add some quality content to the top of the ads. Add some promotional content and once you are done click on Publish Page.
As you have successfully created an ad to your Facebook page but it is very important to check if it is working or not. Open your tab and check if ads are showing or not.
2. How to create Ads on Twitter?
In twitter, ads account you can control the promoted tweets campaigns. Few things are there which you need to do before creating ads on the twitter account. Open your twitter account or business twitter account. There is no different way to make a personal twitter account and a business twitter account. It depends on you how you are making use of your Twitter account. Now open ads.twitter.com and sign in your account in it. Once you have signed in, follow the given steps:
- Log in to the account
Make sure you have logged in to the account in which you want to create ads. Now as described above go to the ads.twitter.com.
- Choose between two options
You will be taken to two options for the promotion of your page. The first one is for the automatic promotion of your tweets. By choosing this method you are directly choosing an automatic promotion program and sign up for twitter promote mode. The second option is for launching a twitter ads campaign. By choosing this method you are choosing to manage the objective-based campaigns. Choose one method which is suitable for you from the above two methods.
- Fill the required information
So now you need to fill some information like the country and the time zone. Also the currency of the country in which you would like to bill. Keep in mind once you have filled this information you will not be able to change this information. Therefore, choose carefully. Now you will be taken to either campaign setup form or twitter promote mode. This is based on the choice of program you have selected in the previous option. Now fill the billing address and start your campaign on twitter.
- Secure your ads account
So this is an optional step but you should do this for better security. The first thing you can do is, link your ads account to a website URL company email address. This will help you in the future to reset your password again. Always use a strong password and use login verification for better results. Do not enter your twitter account and password to any website until and unless of Twitter.com.
3. How to create Ads on Youtube
Youtube is one of the most earning money on social media apps. If you know the right trick you can earn tons of money from it. So in youtube advertising, you can reach out to your videos to many people. Follow the following steps to create your youtube ads campaigns.
- Upload the video advertisement
This step is very simple. Log in to your youtube and press the cam recorder button. Now you will be taken to your gallery. Choose the best advertisement video from there. Before choosing any make sure you have filled all your information correctly while signing in.
- Creating a campaign in google ads
Once you have uploaded the advertisement video, go to the Google ads. Now press all campaigns and on the left-hand side, you will see a blue plus(+) option. Click on it. Now you will be taken to a page where you have to select the campaign type from the search, display, shopping, video, universal app, etc. since you have uploaded a video, therefore, choose the video option.
You need to select a single goal now which will decide what type of business your campaign wants to achieve. Choose one required goal.
- Configuration of your campaign
In this option, you are going to choose a name for your campaign. Once you have chosen the name, set the budget you want to spend each day. Select a start and end date. The end date is optional, you can choose the one you would like to. Select a network from youtube search results, youtube videos, and video partners on the display network.
After that choose a language and location. Now select how would you pay for campaigns. You will have various options like maximum CPV, maximum CPM, viewable CPM, target CPA. Choose the one which fits your strategy well. Select inventory type and exclude content.
- Select the people who can reach you.
You have almost created an ad account. Now you need to choose what type of audience you want to view your ad like gender, age, parental status. After that select where you want your ad to show.
- Configuration of youtube ads
In this option, you are going to choose your video format. You can either upload an image or your video will automatically choose one.
Now the last step is press continue and then press continue to the campaign. Congratulation you have successfully created your first video ads on youtube.
These are the three social media apps from which you can create an ad and earn extra money. It may take time to be an expert in it. But always keep on trying, I hope you find this article helpful.